LinkedIn has evolved into a lead generation mammoth.
For many companies, especially B2B organizations, LinkedIn is a go-to tool for their business development and sales teams to connect with new prospects and target their target customers based on their business profile.
In addition, LinkedIn has become increasingly valuable for companies to use as an advertising solution, with a powerful suite of ad solutions that go far beyond their initial offering which was mainly focused on recruitment.
We’re excited to be able to add LinkedIn to our ever-growing list of technology integrations (check the full list here).
What can I do with LinkedIn data?
The LinkedIn data source in Rivery allows you to pull statistics & analytics reports for any campaign creative, for any period of time.
This is helping our customers aggregate, manage and analyze LinkedIn insights in a bespoke way – choosing the metrics that matter to them and combining this data with their other marketing/campaign data sources.
In addition, Rivery’s LinkedIn integration gives you the ability to retrieve data about your accounts, campaigns, creative and social interactions (shares).
As it becomes increasingly hard to stay on top of campaign performance and ROI, we’re simplifying the process to extract valuable data from LinkedIn to ensure the data that matters to your business never gets lost in translation.
Finally, all LinkedIn reports on Rivery can be filtered by account, campaign, or creative – further helping campaign managers and data analysts to be able to drill down or slice and dice their insights in the most relevant and meaningful ways.
We hope you enjoy our new LinkedIn data integrations. If you have any questions don’t hesitate to contact us and since we’re always adding new platforms to our data integrations lists, let us know which one you’d like us to add next!