Moat Analytics Connection
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Moat Analytics Connection

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Article Summary

This is a step-by-step tutorial for creating a Moat Analytics connection.

Introduction

Moat Analytics is a platform for analyzing and measuring digital advertising, enabling advertisers and publishers to gain insights into the performance of their digital advertising efforts. With a range of metrics available, Moat Analytics allows users to assess the effectiveness of their advertising campaigns by measuring factors like viewability, attention metrics, completion rate, and others. By seamlessly integrating with ad-serving platforms, Moat Analytics gathers data on user interactions with ads, such as duration of ad views and on-screen visibility. Leveraging this data, advertisers and publishers can optimize their campaigns and enhance their return on investment (ROI).

Prerequisites

To complete the connection process, you will be required to input a Token.
In the event that you do not possess a Token, please reach out to your Moat Analytics representative and make a request for one.

Establishing a Connection

  1. Fill in the Connection's Name.
  2. Input Token.
  3. Use the Test Connection function to see if your connection is up to the task. If the connection succeeded, you can now use this connection in Rivery.

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