Kevin Bartley
JUL 22, 2020
5 min read
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Check out our new Case Study on Good Apple!

Find out how Rivery, Snowflake, and Looker formed a killer tech stack combo that unleashed rapid growth and scalability for Good Apple.

Founded in 2008, Good Apple is a media planning and buying company that eliminates big agency bureaucracy with an agile, adaptable team of industry pros who deliver results for a diverse client list.


This includes companies such as Dollar General, Takeda Pharmaceutical Company, and the non-profit Smile Train. Good Apple generates over $100M in annual billings, and has almost doubled year-over-year in growth rate.

By 2015, Good Apple was expanding so fast, the company was experiencing technological growing pains — one client report took over 72 hours to create every week, for instance.

But this was just the tip of the iceberg. Good Apple needed a solution to address core data challenges. And for that, the company turned to Rivery.


Rivery joined two technology partners, Snowflake and Looker, in a tech stack combo that powered Good Apple’s data operations. Read the Case Study to learn how Good Apple harnessed Rivery’s key components to boost growth, including:

  • Pre-built data connectors that eliminated costly manual building
  • A flexible, usage-based pricing structure
  • An ELT paradigm that supercharged data importation
  • Faster, more decisive reporting
  • Data democratization among departments


Read our overview of the Case Study or download the full version for free to gain an in-depth look at Good Apple’s customer story!

Download Full Case Study

Rivery, Snowflake, and Looker Tech Stack

Minimize the firefighting.
Maximize ROI on pipelines.

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