Bing Ads - BigQuery
Integrates with: 
The Bing Ads Kit retrieves different levels of data from multiple reports within the source API to provide a full data model for tracking paid Bing ad and campaign performances and insight analyses.
This Kit includes…
- Data ingestion from the following LinkedIn entities:
- Campaign Performance
- User Location Performance
- Ad Performance
- Keyword Performance
- Budget Summary
- In order for this report to successfully run, you need to select at least one Account in the Account source-level filter within the “Bing Ads – Predefined Reports” river.
- Logic that orchestrates and transforms raw Bing Ads data to create a data model with related paid entities
Configuring this Kit for use
Variables
In this Kit, there are two variables that are used to make for dynamic use of target configuration.
- {Dataset_Bing} is used in all Target configurations and queries as the target dataset ID.
- {Bing_Alert_Group} is used as the alert email address(es) for when a river fails (optional).
Go to the Variables menu on the left side navigation bar and create variables for Dataset_Bing and Bing_Alert_Group. Then fill in the values as the Google BigQuery dataset where you would like the data to land and the email address(es) to which you would like the failure emails sent.
Connections
Kits are imported with ‘blank’ source and target connections. In order to use the kit, you have two options:
- Swap out blank connections with existing connections
- Add credentials to the blank connections that come with the imported Kit
Minimize the firefighting. Maximize ROI on pipelines.
