Marketing Analytics B2C - BigQuery
This kit includes
Minimum RPU Consumption: 17
For more information on the schema, data model, and output fields in this kit, see here.
Configuring this kit for use
Variables
{dataset_b2c_bq} is used in all Target configurations and queries as the target dataset name.
Go to the Variables menu on the left side navigation bar and create variables for db_marketing_b2c and schema_marketing_b2c. Then fill in the values as the Google Big Query database and schema where you would like the data to land.
Connections
Kits are imported with ‘blank’ source and target connections. In order to use the kit, you have two options:
Swap out blank connections with existing connections
Add credentials to the blank connections that come with the imported template


